Summit Schedule

The region's only b2b conference for the serviced apartment, branded residence, aparthotel, corporate accommodation and short-term rental sectors.

Take a peek behind the curtain of some of Dubai's hotel, serviced apartment and extended stay residences:

Trypp by Wyndham, Dubai

Adagio Aparthotel, Al Barsha (tbc)

Frasers Dubai (tbc)


Join us at the Serviced Apartment Summit MEA cocktail reception at the recently opened TRYP by Wyndham, Dubai Marina between 18:30 – 20:30, hosted by The First Group.

Our speed business card swap at takes place between 19:00-20:00. This has a 50 person limit. Please note you need to register for these activities by completing this form. These activities have limited availability, so sign up early to avoid disappoint. Please also let us know if you can no longer make it, so we can re-assign your space to someone else!

Pick up your delegate pack, start networking and take the opportunity to engage with exhibitors

Introduction from event host Piers Brown, CEO of International Hospitality Media.

Day 2

Piers Brown

International Hospitality Media

Presentation: A look at the economic landscape for the MEA region and beyond, to include investment flows and the likely implications for the hospitality sector.

Simon Townsend, Senior director, Strategic advisory, CBRE

A panel of industry leaders discuss the sector's key issues.

Moderator: Grant Salter, Director, head of travel, hospitality and leisure advisory ME region, Deloitte

• Dr Badr Al Badr, CEO, Dur Hospitality
• Mohamed Awadalla, CEO, Time Hotels
• Mohamed Al Marzooqi, CEO, Cheval Residences
• Nehme Imad Darwiche, President, Jannah Hotels and Resorts

Day 2

Dr. Badr bin Hamoud Al Badr

Dur Hospitality Company

Day 2

Mohamed Awadalla

TIME Hotels Management L.L.C.

Day 2

Mohammed Al Marzooqi

Cheval Residences

Presentation: A comprehensive overview of the serviced apartment model, including top tips on managing inventory, strategy, and positioning for success.

Filippo Sona, Director, Head of hotels MENA, Colliers International

Serviced apartments have become increasingly popular in the market, with Nairobi alone having more than 60 serviced apartment brands and more than 2,500 apartment units resulting in CAGR of 23.6% over the last five years. The panel looks at the factors driving both the supply and demand side, highlighting key existing projects and brands and where the key areas for growth are.

Samantha Muna, Managing director, Trianum Hospitality Limited in conversation with:

  • Bob Kioke, Director, Unlimited Directions, Kenya
  • David Onyonka, Owner, Spartan Developers
  • Abraham Munene, Director - Executive Residency, Best Western, Nairobi
  • Mark Chabari Nyaga, Research analyst, Broll Property Group


Day 2

Samantha Muna

Trianum Hospitality

Day 2

David Onyonka

Spartan Developers Ltd

Day 2

Abraham Munene

Executive Residency by Best Western Nairobi

Day 2

Mark Chabari Nyaga

Broll Property Group

Grab a coffee and catch up with our exhibitors.

How to select the right brand and operator for your apartments and residences

  • Costas Verginis, VP - Lodging development, Marriott International
  • Sherman Ho, VP development, Oakwood Asia Pacific
  • Mariano Faz, Head of Asset Management, The First Group
  • Neil Taylor, Operations director, Cheval Residences

Day 2

Costas Verginis

Marriott International, Middle East & Africa

Day 2

Sherman Ho

Oakwood Asia Pacific Ltd

What are the major challenges and opportunities for property owners and investors in the region? To include top level debate on the investment, finance and transaction landscape.



Imran Khan, Managing partner, Clarion Crest

Jalil Mekouar, CEO - Hotels, Majid Al Futtaim (tbc)

Baron R Ah Moo, Managing director, BLI Capital Group

Joe Sita, CEO, IFA Hotels Investments



As we witness increased convergence in the hospitality sector, who are tomorrow's distribution game changers and what's next for channel / revenue management?

  • Jeff Swanson, Managing director, EMEA - RMS, The Hospitality Cloud
  • Séverine Obertelli, head of sales and marketing - EMEA, Maxxton Group
  • Expedia (tbc)

Time to refuel, network and meet our exhibitors.

Prseentation and video voxpop: With lots of industry conjecture over consumer awareness of serviced apartments and short term rentals, we grabbed a video camera to discover what the Dubai general public really thinks.

Gaurav Sinha, Founder and CEO, Insignia Worldwide

Day 2

Gaurav Sinha

Insignia Worldwide

Live, work and play: what is the success criteria for branded residences and mixed use developments, what are the most important components to consider?

Moderator: Dimitris Manikis, VP Business Development, RCI EMEA, Wyndham Worldwide


  • Jaidev Menezes, Corporate Director, Business Development; Emaar Hospitality Group
  • Jeff Tisdall, VP Residential development, Asia Pacific and India, FRHI Hotels and Resorts
  • Robert Asher, Senior Counsel, Katten Law
  • Al Mohannad Sharaffudin, CEO, Arabian Falcon (tbc)

Day 2

Jaidev Menezes

Emaar Hospitality Group

Day 2

Jeff Tisdall


Day 2

Robert Asher

Katten Muchin Rosenman LLP

Presentation: Expanding your business through’s innovation

Tony Kaldas, Booking home partner manager,

Remy van Leeuwen, Junior Commercial Owner,

Day 2

Tony Kaldas

Day 2

Remy van Leeuwen

Peter Heule, Managing director, Shortstay Group and YAYS

Day 2

Peter Heule

Short Stay Group/YAYS

A recent industry report highlighted Airbnb revenues increased 421% in Dubai alone.

With 15,000+ hoteliers and lots of serviced apartments now listing inventory on Airbnb worldwide, join the debate on whether short term rentals and Airbnb is a friend or foe to MEA hospitality? 

Moderator: Patrick Ryan, Editor, Hotel News ME


Ali Manzoor, Associate Partner, Knight Frank, Dubai

Rana Mukherji, General Manager, Bespoke Hotels International, Middle East & Africa


Discuss the issues arising from the day's agenda with the audience and host of the day

"A great first event of its kind in the Middle East. Excellent content and overall quality of speakers."

Anthony Liddiard, group director of projects, JA Hotels & Resorts

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